Storipress

Storipress is a technology company offering an all-in-one content management and publishing platform, positioning itself as an alternative to traditional systems like WordPress. The company was co-founded in 2020 by Alex Pan, Chang Yu-Sheng (Kevin Chang), and David Peng. The idea for Storipress stemmed directly from CEO Alex Pan's personal frustrations while managing a student publication with a team of 40 writers, where he found legacy technology to be a significant hindrance to growth. This firsthand experience of the pain points in content creation and team management became the foundational problem the company aims to solve.

The firm targets a broad market, from individual creators and bloggers to B2B content teams and larger media companies, operating under the principle that every company today is a media company. Storipress generates revenue through a subscription-based model, offering various tiers of service. The business model is designed to consolidate a publisher's entire tech stack, thereby reducing costs and complexity. The platform aims to empower brands and creators to establish their own media businesses by streamlining content creation. In July 2022, the company secured $500,000 in a pre-seed funding round from investors including Startmate, Boson Ventures, and Tim Duggan, co-founder of Junkee Media. This followed an earlier challenging period where the founding team self-funded the company for a month after a significant portion of a committed $1 million round fell through due to changing market sentiment.

The Storipress platform is an integrated solution designed to manage the entire content lifecycle. It combines a no-code website builder with a collaborative workflow environment. Key features include a shared Kanban interface and content calendar for project management, real-time collaborative editing for writers, and built-in SEO tools to enhance visibility. The system also incorporates AI-assisted writing and tools that analyze reader interaction to build detailed audience profiles for personalization. For monetization, the platform offers no-code solutions for newsletters, payments, paywalls, and ads. Storipress provides extensive integration capabilities, syncing with platforms like Webflow, WordPress, and Shopify, as well as social media channels and CRM systems such as HubSpot, to automate distribution and lead management.

Keywords: content management system, publishing platform, collaborative writing, editorial workflow, no-code website builder, content monetization, SEO tools, content creation, digital publishing, media technology, B2B content marketing, AI writing assistant, content calendar, Kanban for content, headless CMS, audience engagement, lead generation, content personalization, automated content distribution, subscription management