StopClub

StopClub, established in 2017 by childhood friends Pedro Inada and Luiz Gustavo Neves, operates as a social fintech tailored for gig economy workers, primarily focusing on app-based drivers and delivery personnel in Brazil. The company's genesis stems from the founders' own entrepreneurial journeys; Inada previously worked in investment management before launching a marketplace startup, while Neves transitioned from tax law to revitalizing a space at the Jockey Club in Rio. These shared experiences in entrepreneurship led them to identify the needs of the growing 'uberization' workforce.

The business offers a mobile application that serves as a multifaceted assistant for drivers, aiming to enhance both their profitability and safety. Initially, the platform connected drivers to safe places for breaks. However, it has since pivoted to a comprehensive toolset. A core function is a profitability calculator that analyzes distance, fuel costs, and earnings from a potential ride, allowing drivers to make informed decisions on whether to accept a trip. To foster a sense of community and safety, the app includes social features like real-time location sharing with a network of trusted friends, walkie-talkie-style communication, and audio rooms for live conversations. A notable safety feature is the ability to use a smartphone as a secret dash cam to record trips, providing evidence in case of disputes.

StopClub operates on a freemium model. The base application with many core features is free, which has helped the company build a substantial user base of over 230,000 active users. Revenue is generated through a premium subscription, StopClub Pro, which offers advanced management tools. A second revenue stream comes from a marketplace integrated within the app, where partners offer products and services like insurance, loans, and mobile plans. StopClub earns a commission on these transactions. The company is also expanding its financial services through StopClub Bank, which facilitates QR code payments via Pix and aims to offer credit and other financial products by analyzing user behavior within the ecosystem. In March 2024, the company secured a $1.2 million investment in a round led by Redpoint eventures with participation from Raio Capital to fuel its growth and product development.

Keywords: gig economy, driver tools, fintech, ride-hailing, delivery workers, social finance, profitability calculator, driver safety, walkie-talkie app, dash cam app, driver community, financial services for drivers, Brazil tech, Pedro Inada, Luiz Gustavo Neves, Redpoint eventures, marketplace for drivers, gig worker support, StopClub Pro, StopClub Bank