StickerYou
The best platform in the world to create custom products that make you stick!.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor | €0.0 | round |
| investor | €0.0 | round | |
| N/A | N/A | Angel | |
| Total Funding | 000k | ||
StickerYou Inc. operates as a global e-commerce company specializing in custom-printed, die-cut products. The company was established in Toronto, Canada, in 2008 by Andrew Witkin. The inspiration for the business came to Witkin during a trip to Los Angeles, where he observed the cultural significance of stickers but recognized the high cost for individuals to create their own high-quality versions. This realization led him to develop a platform to make customized sticker products more accessible. Witkin, who holds an MBA from the Schulich School of Business and has prior experience as VP of North American Licensing for Nelvana/Corus Entertainment and Director of Marketing for MegaBrands/Mattel, founded the company to serve this market need.
StickerYou's business is centered around a proprietary online platform that allows customers to design and order custom products with no minimum quantity. This model serves both individual consumers seeking products for personal expression and businesses requiring materials for marketing, branding, and packaging. The company generates revenue directly from the sale of these customized items through its e-commerce website. While primarily an online business, StickerYou has also explored physical retail, opening what it claimed to be the world's largest sticker store in Toronto in 2019, featuring experiential elements like a sticker museum and on-site ordering kiosks. The firm's annual revenue is reported to be in the range of $7.7M to $15M.
The company's product portfolio is extensive, including custom stickers, labels, decals, temporary tattoos, iron-on transfers, magnets, and patches. It offers a wide variety of materials such as vinyl, clear, matte, holographic, and eco-safe options. A key feature of their service is the die-cut technology that allows for any shape or size, providing a high degree of customization. Clients can use the online editor to create their designs or upload their own images. For businesses, StickerYou positions itself as a one-stop-shop for physical branding needs, providing solutions for product packaging, promotional giveaways, and signage. The company emphasizes durability, with products being weatherproof and dishwasher-safe, and also offers sustainable options with FSC certification.
Keywords: custom printing, e-commerce, die-cut stickers, product labels, branding materials, personalized products, temporary tattoos, packaging solutions, marketing products, iron-on transfers