StepOut

StepOut is a sports technology startup that provides AI and machine learning-powered performance analysis for football. The company was founded in October 2020 by Sayak Ghosh (CEO) and Jeet Karmakar (CTO), who met while studying engineering at NIT Durgapur. They identified a lack of access to sports analytics in India as a key barrier to talent development and created StepOut to provide affordable and accessible data analysis.

The company's core offering is a remote SaaS platform that analyzes match videos to generate performance data, saving coaches and analysts significant time. Requiring only a video upload, the technology identifies players, tracks on-field events with 99% accuracy, and automates manual data collection. Its features include network analysis of passing patterns, activity maps to visualize player engagement, and vector maps for player positioning. The platform also includes a mobile app for players to view their stats and highlights, creating a data-backed CV for digital scouting.

StepOut operates on a B2B and B2C model, charging clubs on a per-match basis and also offering plans for individual players. The business serves a global market, with clients ranging from grassroots teams to professional clubs, including notable partners like AFC Ajax and Rayo Vallecano. In February 2025, StepOut secured $500,000 in a seed funding round led by Rainmatter, with participation from Misfits Capital, IndigoEdge, and Marwah Sports Group. The funds are allocated for international expansion and further development of its AI capabilities.

Keywords: sports performance analysis, football analytics, AI video analysis, player data tracking, team performance metrics, digital scouting, athlete development, SaaS sports technology, match data visualization, tactical analysis, data-driven coaching, sports ecosystem, remote analysis, talent identification, player statistics, automated data collection, video tagging, sports data platform, football technology, athletic performance