
Staffing Referrals
Staffing Referrals | Automated Referral Management Platform.
Staffing Referrals operates as a specialized software-as-a-service (SaaS) provider, offering an Automated Referral Management (ARM) platform tailored for the staffing and recruitment industry. The company was founded in 2017 by David Folwell and is headquartered in Denver, Colorado. The inception of the company stemmed from Folwell's experience running a digital marketing agency for staffing firms, where he identified that candidate referrals were the most cost-effective and highest-quality source of talent, yet lacked a dedicated software solution for management and scalability.
Prior to establishing Staffing Referrals, Folwell had a background in marketing, having led initiatives for two Inc. 500 companies and worked with General Electric after obtaining a Master's in marketing from the University of Maryland. This experience informed the development of the platform, which officially launched in January 2017. The business model is centered on providing a subscription-based software that enables staffing agencies to digitize, manage, track, and scale their referral programs. A significant milestone was achieved on October 17, 2024, when the company secured a seed funding round led by Bullhorn Ventures, aimed at accelerating product development and market expansion.
The platform serves staffing agencies worldwide by automating the process of sourcing candidates through their existing networks. Its core functionality is to transform an agency's talent pool into a proactive referral engine, thereby reducing dependency on traditional job boards. Key features include personalized dashboards for brand ambassadors to track their referrals, social sharing tools, automated workflows for inviting and engaging talent, and seamless integration with major Applicant Tracking Systems (ATS) like Bullhorn, Avionté, and JobDiva. A distinct offering is the Client Referrals feature, which allows agencies to source not only candidates but also new business leads from their networks. By automating tasks such as interview scheduling and providing analytics dashboards, the platform aims to increase recruiter productivity and provide transparency into the referral pipeline.
Keywords: automated referral management, ARM platform, staffing software, recruitment technology, candidate sourcing, referral tracking, talent acquisition, recruiting automation, HR tech, David Folwell, Bullhorn Ventures, candidate engagement, recruiter productivity, applicant tracking system integration, digital recruiting, staffing agency tools, referral marketing, talent pipeline, client referrals, candidate network