Sports grid

Sports grid

Website that features news, opinions, and rankings and statistics related to various sports teams.

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$6.2m

Early VC
Total Funding000k
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SportsGrid operates as a multimedia content and technology company positioned at the convergence of sports, gaming, and data. The firm was established in September 2017 through a merger of two companies, an esports analytics firm named Nxtake and a media company, the Fantasy Sports Network. This venture was co-founded by Jeremy Stein, who now serves as CEO, and Louis Maione, the company's President. Stein, a former venture capital investor, had a background in developing predictive algorithms for daily fantasy sports, while Maione brought experience in media production and distribution from his time at Fantasy Sports Network and Anthem Sports & Entertainment.

The company's primary business revolves around producing data-driven sports betting and fantasy sports content. SportsGrid's core thesis is that by leveraging real-time data and analytics, it can produce high volumes of content efficiently. This model allows for the creation of 18 hours of live original video and 21 hours of audio programming daily with a relatively small team. The content is distributed for free across a wide array of platforms, including Free Ad-Supported Streaming TV (FAST) services like PlutoTV, The Roku Channel, and XUMO, as well as digital and broadcast channels. Revenue is primarily generated through a 'media-as-a-service' model, selling sponsorship packages and forming long-term, flat-fee partnerships with major sports betting operators such as FanDuel and BetMGM. These partners receive extensive brand promotion and content integration across SportsGrid's network.

The company's main offering is the SportsGrid Network, a 24-hour channel dedicated to sports wagering analysis. This network provides viewers with pre-game analysis, live-game data, and expert commentary. The content is powered by a partnership with Sportradar, which provides real-time data feeds and statistics. In addition to its main network, SportsGrid produces custom content for its partners and has expanded into partnerships with influencers to create specialized shows, including those focused on casino gaming and slots. To complement its video content, the company launched a mobile app that provides users with wagering news, statistics, performance tracking tools, and player projections, creating a second-screen experience.

Keywords: sports betting media, FAST channel, fantasy sports content, sports data analytics, media-as-a-service, live sports programming, digital video network, sports wagering analysis, FanDuel partner, Sportradar data, content syndication, sports media technology, Jeremy Stein, Louis Maione, gaming content, multimedia platform, sports gambling news, daily fantasy sports, sports streaming, betting intelligence

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