
SphereUp
Actionable site search to boost website engagement.
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SphereUp provides a website search tool designed to increase visitor engagement and conversion rates for businesses. Founded in 2009 by Ronen Abramov, who also served as CTO, the Rehovot, Israel-based company was later acqui-hired. Jeff Safovich was the CEO.
The company's core product is a smart search widget that integrates into an organization's website with a simple HTML code, requiring no development effort. This "Google-like" search bar allows visitors to find information such as contact details for people and departments quickly. The tool features spell-check, hints, and recommendations to create a faster, more intuitive search experience. For client businesses, the platform serves as a marketing tool that helps guide website traffic and supports business goals through customizable result rankings and strong calls-to-action. It encourages site visitors to perform actions like making a call, scheduling an appointment, or filling out a form.
SphereUp's business model caters to a range of clients from freelancers to large enterprises. The platform includes an analytics feature that provides insights into visitor search behavior, helping clients optimize website content and improve sales capabilities. Additionally, it allows for the promotion of events, products, and services through personalized banners based on user search queries. In 2012, SphereUp raised $2.5 million in a single seed funding round.
Keywords: site search, website engagement, conversion rate optimization, search tool, lead generation, user experience, website analytics, customer engagement, smart search, contact finder, online conversion, marketing tool, call to action, visitor tracking, search analytics, website optimization, search widget, lead capture, customer interaction, site navigation