Spatial&
A VR collaborative content authoring, workflow and engagement platform for enterprises.
| Date | Investors | Amount | Round |
|---|---|---|---|
N/A | Acquisition | ||
| Total Funding | 000k | ||
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Spatial&, founded in 2016 by Kimberly Cooper and Katie Finnegan, emerged as a company focused on transforming the retail landscape through immersive technologies. The firm was established in Los Angeles and developed a software platform that enabled the creation of virtual reality experiences, targeting the integration of augmented shopping tools for both offline and online retailers. The company's primary offering was a customer engagement platform designed to convert existing product content into interactive VR environments.
The founding team brought a unique blend of retail and creative technology expertise to the venture. Katie Finnegan, who also served as a principal at Walmart's tech incubator Store No. 8, provided the strategic retail insight. Kimberly Cooper, a two-time Emmy nominee with a background in film and video game production, including work on major projects like *Iron Man* and *Destiny*, led the creative and technological vision. This combination of skills allowed Spatial& to develop a platform that caught the attention of major industry players through projects with companies like Oculus, Intel, and Reebok.
The company's trajectory took a significant turn in early 2018 when it was acquired by Walmart's technology incubator, Store No. 8. The acquisition followed a collaboration between the two on a virtual reality project. Following the deal, for which financial terms were not disclosed, Spatial& was integrated into Store No. 8 to operate in a stealth capacity. The objective was to continue developing and exploring new applications of VR for immersive retail environments that could be leveraged across Walmart's extensive online and offline presence. After the acquisition, Katie Finnegan stepped in as the interim CEO, while Kimberly Cooper assumed a senior leadership role within the new structure.
Keywords: virtual reality retail, augmented shopping, immersive commerce, retail technology, v-commerce, customer engagement platform, 3D product visualization, interactive retail experiences, acquired startup, Kimberly Cooper, Katie Finnegan, Walmart Store No. 8, retail innovation, VR software platform, immersive destinations, AR/VR content creation, digital merchandising, virtual stores, e-commerce technology, retail tech acquisition