Sorcerics
AI-powered command-less automation for smart devices.
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor investor | €0.0 | round | |
* | $1.0m | Seed | |
| Total Funding | 000k | ||
Founded in 2022 by alumni from major tech companies like Google and Microsoft, Sorcerics is a technology firm developing an ambient computing system that requires no direct user commands. The company is headquartered in Dover, DE, and has a significant presence in South Korea. The founding team includes CEO Hyeonjong Ryu, a former Google software engineer who worked on Google Cloud IoT and TensorFlow; CTO Won-Seok Yoo, an ex-Googler with 19 years of experience on products like Google Maps and Search; and CPO Kayla Kwon (also referred to as Kyungah Kwon), who previously worked as a software engineer at Microsoft and Moloco.
Sorcerics aims to create a seamless smart environment where technology anticipates user needs. The core of its offering is a command-less smart device automation system that uses advanced vision AI to recognize contextual information, such as the space and the people within it. This allows the system to automatically control smart devices like lighting and thermostats without manual input. The company is developing a specific product called “Sorcerics Lens,” which utilizes this vision AI to detect the environment and user's condition to provide appropriate services. This technology is part of a broader mission to lower the learning curve for smart devices, making them more accessible and useful to a wider audience.
The company operates in the ambient AI, Internet of Things (IoT), and smart home automation markets. Its business model appears to be centered on the development and eventual sale of its proprietary hardware and software solutions. Sorcerics has successfully secured capital to fund its research and development. In February 2024, it raised a seed round from Mashup Ventures and Devsisters Ventures. This was followed by a $1 million seed funding round in August 2025, led by the Silicon Valley firm South Park Commons (SPC), to accelerate the development of its AI technology and scale its team.
Keywords: ambient computing, command-less automation, smart device, vision AI, contextual recognition, smart home, Internet of Things, IoT, artificial intelligence, device interaction, user experience, automated services, Sorcerics Lens, intelligent automation, home automation