SoloStocks

SoloStocks operates as a business-to-business (B2B) online marketplace, primarily serving the Spanish market with a significant international footprint in Europe and Latin America. The company was established in Barcelona in the year 2000, originating from within Grupo Intercom, a prominent Spanish business incubator. Initially, the platform was conceived as a channel for businesses to liquidate surplus inventory and end-of-series products. Recognizing a broader market need, SoloStocks evolved into a comprehensive online catalog for new products across all sectors, moving beyond its initial focus on surplus goods.

The platform connects a wide array of sellers—including manufacturers, producers, importers, and distributors—with professional buyers such as small and medium-sized enterprises (SMEs), freelancers, and large corporations. The business model is centered on providing an online sales channel for suppliers, thereby increasing their visibility and sales opportunities. For sellers, SoloStocks offers different subscription plans, such as Bronze, Silver, and Gold packs, which determine the number of products a company can list and their visibility in search results. This structure provides a revenue stream for the platform while offering scalable marketing solutions to its clients. Additionally, it provides advertising opportunities and performance analytics to help sellers optimize their strategies.

A significant milestone in the company's development was its international expansion, which began around 2008 and 2009, establishing a presence in 12 countries, including Brazil, Mexico, Italy, France, Germany, and Morocco. This expansion aimed to create synergies with the Spanish market through proximity, language, or existing trade channels. In 2012, the platform integrated a secure online payment system, allowing for direct transactions on the site, further solidifying its role as a full-service marketplace. The company has also embraced mobile technology, launching an application in 2016 that uses geolocation to help users find nearby suppliers. Over its history, SoloStocks has secured funding from investors including Grupo Intercom, Highgrowth Partners, and Escala.vc.

Keywords: B2B marketplace, online wholesale, business-to-business, supplier directory, product sourcing, bulk purchasing, e-commerce platform, trade portal, international trade, Spanish market, Latin America B2B, European trade, manufacturers directory, wholesale distribution, business supplies, procurement platform, industrial products, SME suppliers, online sales channel, surplus inventory