Socius

Socius is a technology company specializing in advanced advertising tools designed for digital marketers. Operating in the digital marketing sector, Socius provides innovative solutions that enable brands to extend their branded content beyond social media feeds and into mass media channels. The company serves a diverse range of clients, including small businesses, large enterprises, and marketing agencies, who seek to maximize their advertising reach and effectiveness. Socius employs a business-to-business (B2B) model, generating revenue through subscription fees for its software-as-a-service (SaaS) platform. This platform offers a suite of tools that facilitate content amplification, analytics, and campaign management, thereby helping clients achieve better engagement and return on investment (ROI) on their advertising spend. The company operates globally, with offices in Oslo, New York City, and Thessaloniki, and collaborates with third-party service providers for maintenance, database management, and web analytics. Socius is committed to data privacy and security, ensuring that personal information is only used for service enhancement and legal compliance.

Keywords: digital marketing, ad tools, content amplification, SaaS, B2B, global reach, analytics, campaign management, data privacy, ROI.