Socialight.io
Comprehensive Facebook, Twitter, & Instagram Analytics.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor investor | €0.0 | round |
| N/A | €0.0 | round | |
$100k | Seed | ||
| Total Funding | 000k | ||
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Socialight.io provides a social media analytics platform designed to convert social media conversations into business conversions. The company was founded in 2014 by Lindsay Silver, who serves as the CEO. The firm's stated goal is to unlock the power of social data, believing it to be the future of marketing.
The platform operates on a subscription-based business model, offering tiered plans for different levels of usage, from individual professionals to large enterprises. It serves businesses and marketing professionals by providing detailed analytics and reporting tools. These tools allow users to monitor their social media performance across multiple platforms, including Facebook, Instagram, and Twitter, from a single dashboard. This enables data-driven decision-making to improve online presence. The service targets clients who believe in a data-centric approach to social media management.
Socialight.io's core product is a software platform featuring a suite of tools for social media analysis. Key features include the ability to track audience segments by grouping thousands of social accounts to identify behavioral trends and patterns in real-time. The platform offers automation for content scheduling and posting, helping users maintain a consistent online presence. It also provides tools for content analysis, account analysis, a content explorer, and the ability to test ad variations. For enterprise clients, Socialight.io offers API integration and customized weekly reports. The user interface is designed to be clean and intuitive, making it accessible for users with minimal technical expertise.
Keywords: social media analytics, social data analysis, marketing analytics, content optimization, audience segmentation, social media management, brand monitoring, competitor analysis, social media reporting, ad variation testing, digital marketing intelligence, social media ROI, customer insights, social listening, online presence management, Facebook analytics, Instagram analytics, Twitter analytics