Allbry (Formerly Snaptive)
Promotes mental health by working with a preventive method and as a first line when young people seek support.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor | €0.0 | round |
* | SEK11.0m | Early VC | |
| Total Funding | 000k | ||
| SEK | 2019 | 2020 | 2021 | 2022 | 2023 |
|---|---|---|---|---|---|
| Revenues | 0000 | 0000 | 0000 | 0000 | 0000 |
| % growth | - | 267 % | 135 % | 45 % | 10 % |
| EBITDA | 0000 | 0000 | 0000 | 0000 | 0000 |
| Profit | 0000 | 0000 | 0000 | 0000 | 0000 |
| % profit margin | 2 % | 1 % | (35 %) | (328 %) | (302 %) |
| EV | 0000 | 0000 | 0000 | 0000 | 0000 |
| EV / revenue | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x |
| EV / EBITDA | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x |
| R&D budget | 0000 | 0000 | 0000 | 0000 | 0000 |
Source: Company filings or news article
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Allbry, formerly known as Snaptive, operates within the educational technology sector with a specific focus on student well-being in Sweden. The company was founded in 2017 by Cem Celeplioglu and Anton Landgren. Celeplioglu's background as a certified social worker and his experience within schools provided the foundational insight into the challenges faced by student health services. Allbry was born from the observation that traditional student support systems were often reactive and difficult for students to access discreetly.
The firm provides a digital platform designed to support and streamline student health services in schools. Its target clients are schools and municipalities responsible for student welfare. The business model is centered on a Software-as-a-Service (SaaS) subscription, where schools pay for access to the platform for their staff and students. This platform equips student health teams, including counselors and career advisors, with tools to proactively manage student well-being. It allows for the visualization of student welfare data, helping to identify which students or groups require the most immediate attention and enabling a more efficient allocation of resources.
The core of Allbry's service is a digital interface that facilitates communication between students and support staff. Students can use the platform to book appointments, chat, or have video calls with counselors, offering a more accessible and less stigmatized way to seek help. For school administrators, the platform provides data-driven insights to support systematic quality work and track the overall well-being of the student body. By centralizing communication and providing analytics, Allbry aims to foster a preventative approach to mental health, ultimately contributing to improved academic outcomes. A key milestone for the company was securing a partnership with the City of Stockholm in 2021 to provide its digital support platform to municipal high schools.
Keywords: EdTech, student wellness, mental health platform, SaaS, school administration, digital counseling, student support, preventative care, educational tools, Swedish market