Slip Receipts

Slip is a London-based company, founded in 2021, that operates in the retail technology sector by transforming physical receipts into a digital marketing and data analytics channel. The company was established by Tash Grossman (CEO) and Eddy Herman (CTO). The idea originated from Grossman's frustrating personal experience of being unable to return a faulty item without a paper receipt. This event highlighted a disconnect in omnichannel retail, where physical stores lacked the customer engagement tools common in e-commerce. Grossman's background in management consulting, advising retail clients on technology strategy, combined with Herman's expertise in software engineering and cybersecurity from firms like The Hut Group and Darktrace, provided the foundation for the business.

Slip's core business is to convert the point of sale into a channel for customer insight and engagement. The company primarily serves physical and omnichannel retailers, with clients ranging from major brands like JD Sports and Beyond Retro to small and medium-sized businesses in fashion, homeware, and electronics. Its business model is based on providing software that integrates with existing point-of-sale (POS) and CRM systems, such as Shopify, Klaviyo, and Epos Now. This integration allows retailers to capture customer data and insights at the moment of transaction without adding friction to the checkout process. The service aims to bridge the data gap between in-store and online customer behavior.

The company offers a dual-sided solution. For retailers, Slip’s API digitizes receipts, feeding customer activity directly into their marketing technology stacks. This provides actionable data on consumer trends, enabling personalized post-purchase engagement like targeted offers, loyalty program sign-ups, and requests for verified reviews. For example, JD Sports utilized the technology as an acquisition channel for its loyalty app, resulting in over 25,000 downloads across 400 stores, while Beyond Retro saw a 226% increase in newsletter sign-ups in one month. For consumers, Slip offers a mobile app where they can store digital receipts from partner brands by scanning a QR code at checkout. This app allows shoppers to manage purchase history, handle returns, access exclusive rewards, and manage warranties, all while maintaining data privacy. A key benefit is the reduction of environmental waste from non-recyclable paper receipts.

Keywords: digital receipts, retail technology, customer engagement, data analytics, omnichannel retail, loyalty programs, marketing automation, POS integration, customer insight, sustainable retail, fintech, personalized marketing, CRM integration, purchase data, customer retention, mobile receipts, QR code receipts, retail analytics, in-store analytics, customer experience