SlidePay

SlidePay, initially known as Cube, was established in 2011 and is credited to founder Charlie Pinto. The company emerged from the Y Combinator accelerator program, securing $800,000 in venture funding. Pinto's background includes various operational roles such as CEO and Director of Product, which provided a foundation for leading the startup's development and growth. Following his tenure at SlidePay, he transitioned into venture capital, indicating a deep-seated interest in fostering early-stage companies.

The firm operated in the financial software sector, positioning itself as a provider of a point-of-sale platform. This platform equipped developers with the necessary tools (APIs) to integrate both in-person and online credit card payment processing directly into their mobile and web applications. Functioning as a white-label service, SlidePay offered a customizable payment infrastructure for other businesses, a strategic choice that filled a market gap left by competitors like Square, which did not offer a third-party API at the time. This business-to-business model targeted developers and companies seeking to embed payment functionalities without building them from the ground up.

The company's trajectory culminated in an acquisition in early 2014, marking its exit from the market. PitchBook data indicates the acquirer was Rocket Lawyer, finalizing the deal on January 1, 2014. This concluded SlidePay's journey as an independent entity in the payments processing space.

Keywords: payment processing API, white-label payments, point-of-sale platform, developer payment tools, card-present payments, card-not-present payments, mobile payments integration, Y Combinator alum, Cube, Charlie Pinto, financial software, fintech infrastructure, B2B payments, embedded payments, credit card processing, payment gateway, merchant services, mobile commerce, application software, Rocket Lawyer acquisition