Skylab Technologies
AI-powered photography workflow and e-commerce platform.
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor investor | €0.0 | round | |
| N/A | €0.0 | round | |
* | N/A | Acquisition | |
| Total Funding | 000k | ||
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Captura, formerly Skylab Technologies, provides a comprehensive workflow and e-commerce software suite for high-volume photographers, studios, and labs. The company was established by yearbook photographers aiming to automate manual, time-consuming tasks common in the portrait photography industry. In November 2024, the company unified several brands, including ImageQuix, PhotoLynx, Skylab, Fotomerchant, and Simplephoto, under the single name Captura, with Brett Zucker as CEO.
The platform integrates the entire photography process from capture to sale, combining workflow automation with an e-commerce storefront. Key features include AI-powered image editing called Captura Enhance, which handles tasks like background removal, color correction, cropping, and retouching for blemishes, glasses glare, and teeth whitening. The system is designed to manage large volumes of images, offering batch processing and integrations with tools like DP2 to streamline post-production. It serves various photography markets, including schools, sports, and professional labs. For school photography, the platform offers tools for creating yearbooks, managing directories, and generating student IDs. The e-commerce component provides a mobile-first shopping experience for parents to purchase print packages and digital downloads, with upselling opportunities for features like background customization and retouching. Marketing is automated through email and SMS campaigns to re-engage customers and recover abandoned carts.
Captura's business model is subscription-based, with customized plans designed to support photography studios at different stages of growth. The company was acquired on January 11, 2024.
Keywords: high-volume photography, photography workflow software, e-commerce platform, AI photo editing, school photography solutions, sports photography software, automated photo retouching, background removal, yearbook creation software, online proofing, digital photo sales, studio management software, PhotoLynx, ImageQuix, Fotomerchant