SkillYoga

SkillYoga is a digital yoga coaching platform specifically targeting athletes and individuals who may feel excluded from traditional yoga culture. Founded in 2017 by Benno Mielke, Timko Linssen, and Gerjet Efken in Berlin, Germany, the company aims to make yoga an accessible and functional training tool. The co-founders' background in online fitness provided them with an analytical and professional approach to developing the platform. A significant milestone was their participation in the leAD Sports Accelerator program in 2018 as the sole German startup selected.

The company operates on a subscription-based business model, offering a mobile application for yoga training. Revenue is generated through premium memberships, which start at approximately $6.99 per month, granting users full access to all workout videos and features. While there is a free version that provides a limited selection of workouts, the paid subscription unlocks the complete library and personalized coaching features. SkillYoga has successfully raised capital through multiple funding rounds, including a seed round in May 2019 and a seven-figure convertible round in December 2020, with investors such as IBB Ventures, Joyance Partners, and leAD Sports & Health Tech Partners.

SkillYoga's core product is a mobile app that delivers personalized yoga training plans. The system utilizes a training algorithm that assesses a user's fitness level, goals, and experience to create continuously adapting workout schedules. This technology combines traditional yoga flows with elements of functional training to improve mobility, strength, and mindfulness. A key differentiator is the use of AI and computer vision technology, which provides users with real-time corrective feedback on their yoga poses to ensure proper form and objectively measure progress. The platform caters to a diverse user base, from beginners to experienced yogis and professional athletes, offering programs designed to complement other sports and help prevent injuries.

Keywords: digital yoga, yoga for athletes, personalized fitness plan, mobile yoga app, functional strength training, mobility improvement, AI fitness coach, computer vision workout, subscription fitness, men's yoga, online fitness, home workout, mindfulness app, athletic performance, injury prevention, Skill Yoga GmbH, Benno Mielke, Timko Linssen, Gerjet Efken, leAD Sports Accelerator, IBB Ventures, Joyance Partners, personalized training