Shirsa Labs
Children with fun educational games.
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor | €0.0 | round | |
$500k | Seed | ||
| Total Funding | 000k | ||
Shirsa Labs Private Limited operates in the educational technology sector, focusing on game-based learning for children. Founded in 2013 by Sukhada Tendulkar, a former banker, and Mandar Desai, the Mumbai-based company aims to merge entertainment with education to enhance children's intellectual and learning skills. The firm targets the K-8 market, specifically children aged 6 to 13, by providing a content-driven engagement platform.
The company's business model revolves around its digital platforms which integrate online and offline interactive methods. Its flagship product was an app called 'Planet of Gui', designed as a virtual world offering goal-oriented activities. The platform provides a variety of content including games, videos, worksheets, e-books, and DIY science experiments to foster cognitive learning. To ensure the quality and appropriateness of its content, Shirsa Labs partnered with established names like National Geographic Kids, British Council, Amar Chitra Katha, and Sony Music India. A key feature for monetization includes an in-platform virtual currency, "Geekos," which children can earn through activities and spend on items within the platform. Additionally, the platform is designed to provide parents with analytics, insights, and personalized recommendations based on their child's activity.
Shirsa Labs has secured multiple rounds of funding to support its growth and team expansion. A significant milestone was raising $250,000 in an angel round in November 2015, led by ah! Ventures. This was followed by a pre-Series A round of $500,000 in February 2018, with participation from existing investors and led by Cross Border Angels (CBA). Over its history, the company has raised a total of approximately $677,000 to $750,000 across several funding rounds to bolster its technology and marketing efforts. The company reported revenues of ₹1.22 crore for the fiscal year ending March 31, 2019.
Keywords: edutech, game-based learning, kids engagement, cognitive skills, educational gaming, K-8 education, digital learning platform, Planet of Gui, Sukhada Tendulkar, Mandar Desai, ah! Ventures, online learning, interactive education, children's applications, parent analytics, virtual currency, edutainment, educational content, brain training, personalized learning