ShareIQ

ShareIQ

Image performance SaaS helping brands measure, analyze, and optimize their approach to visual content.

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More about ShareIQ
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ShareIQ, founded in 2014 and formerly known as Resolution Foundry, Inc., developed image intelligence technology to address the increasing importance of visual content for brand storytelling. The company was established in Berlin by founder Brian Killen. In November 2016, ShareIQ secured $3.01 million in an Early Stage VC funding round.

The firm operates as a Software-as-a-Service (SaaS) provider, catering to brands and marketers. Its business centers on a proprietary platform that analyzes, indexes, and tracks visual content across the web, independent of accompanying text or hashtags. This technology uses a highly scalable perceptual hash to create a unique fingerprint for an image, allowing it to track that image and its variations across social media, blogs, and other digital channels. By doing so, it provides clients with analytics on the reach, engagement, and distribution path of their visual assets, revealing insights into how and where consumers interact with brand imagery.

The platform's core function is to measure the performance of brand-generated, user-generated, and influencer-generated visual content. This enables marketing and communications professionals to understand the impact of their visual campaigns, identify key influencers, and optimize their content strategy. On July 30, 2018, the technical assets of ShareIQ were acquired by Cision, a global media intelligence company. The acquisition integrated ShareIQ's visual tracking capabilities into the Cision Communications Cloud, making it one of the first earned media platforms to attribute value to both text and visual content. Following the acquisition, Brian Killen and his team joined a new Innovation Solutions group within Cision.

Keywords: image intelligence, visual content analysis, brand monitoring, SaaS, image recognition, perceptual hash, content performance, influencer tracking, earned media analytics, visual listening, digital asset tracking, marketing technology, brand engagement, content optimization, image tracking, competitive analysis, Resolution Foundry, Brian Killen, Cision

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