Shammane

Shammane SAS operated as a premium brand focused on connected, 'ready-to-wear' accessories, positioning itself at the intersection of fashion and technology. The company was established in 2015 with its headquarters in Paris, France. Shammane's business model centered on designing and selling fashion-forward smartwatches, primarily targeting women who sought stylish and discreet wearable technology. The company's revenue generation was based on the direct sale of its products to consumers, initially through a successful Indiegogo crowdfunding campaign and later via its online store.

The firm launched its flagship product, the Shammane Smartwatch, through an Indiegogo campaign in October 2015, successfully raising over $67,000. This was followed by an Angel investment of approximately $332,000 in March 2016. The product was designed to be one of the smallest circular smartwatches available at the time, featuring a 39mm polished rose gold-plated aluminum case to appeal to a female demographic. Key features included a 1.22-inch LCD touchscreen, Bluetooth connectivity for iOS and Android devices, notification displays for calls, texts, and apps, and a built-in pedometer for fitness tracking. A notable benefit was its three-day battery life, which was considerable for the period. The watches also offered tool-free interchangeable straps in various colors, though they were proprietary to the brand.

Despite its initial funding success and clear product vision, Shammane eventually ceased operations. The company aimed to fill a gap in the market for elegant smartwatches designed for women but ultimately did not sustain its business.

Keywords: Shammane smartwatch, fashion smartwatch, women's wearable technology, connected accessories, Indiegogo smartwatch, Paris startup, rose gold smartwatch, designer smartwatch, bluetooth watch, pedometer watch, ready-to-wear tech, stylish smart jewelry, small smartwatch, iOS compatible smartwatch, Android compatible smartwatch, crowdfunding wearable, French tech, elegant wearables, defunct tech company, fashion tech