SHADEREALM
Creative new media hardware and software solutions.
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor | €0.0 | round | |
| investor | €0.0 | round | |
$4.5m | Series C | ||
| Total Funding | 000k | ||
Beijing Shade Realm Technology Co., Ltd. (SHADEREALM) is a human-computer interaction and new media solutions provider established in March 2012. The company was co-founded by faculty and research personnel from the Department of Digital Art at Peking University's School of Software and Microelectronics, establishing itself as a base for industrial cooperation in advanced human-computer interaction technology. The legal representative and majority shareholder is Guo Lin.
SHADEREALM specializes in developing user-friendly and creatively designed new media software and hardware solutions. Its business is concentrated in three main areas: comprehensive services for interactive exhibitions and events, integrated services for interactive display projects, and customized development of interactive products. For events, the company provides technologies such as on-site AR, paper recognition AR, light and shadow dance shows, holographic stage displays, and motion-sensing interactions. For permanent exhibition projects like museums and exhibition halls, SHADEREALM offers complete solutions from conceptual design to implementation. The company also offers tailored research and development for specific interactive product needs.
The firm's offerings integrate technologies like virtual reality, augmented reality, projection mapping, sensor fusion, and automation to deliver advanced new media capabilities. The business model focuses on providing comprehensive technical support and solutions for large-scale exhibitions, performances, and theme parks, as well as offering targeted R&D assistance to research institutions. It aims to help clients effectively communicate their products and ideas through memorable and natural interactive experiences.
Keywords: new media solutions, human-computer interaction, interactive exhibition, augmented reality, virtual reality, projection mapping, motion sensing, interactive display, creative technology, digital art, event technology, museum installations, holographic displays, custom development, sensor fusion