Shaanxi Green Tree Network Culture Communication

Shaanxi Green Tree Network Culture Communication

Esports venues and hotels for gaming enthusiasts.

HQ location
China
Launch date
Employees
Enterprise value
$83—124m
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DateInvestorsAmountRound
*

CNY150m

Late VC
Total Funding000k
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Shaanxi Green Tree Network Culture Communication Co., Ltd., operating under the brand Green Tree E-sports (lvshuwangka.com), is a provider of internet leisure and entertainment venues. Founded in 2014 by Zhang Hui, the company's main business includes Green Tree Internet Cafes and Green Tree E-sports venues. It has become one of the earlier establishments in Xi'an to offer a universal membership system across its locations.

The company focuses on the esports entertainment service sector, operating a chain of venues equipped with high-end computer configurations, fiber optic internet speeds, and customer-focused services aimed at providing an optimal experience for gamers. The business model is centered on providing these in-person gaming and leisure services. The company also operates Green Tree branded esports hotels. As of July 2023, the company secured a strategic investment of 150 million RMB from Micro Connect (滴灌通). Green Tree E-sports has expanded significantly, with 28 operational stores in Xi'an, 8 in Chengdu, and 7 in Wuhan, serving a registered membership base of over 2 million people.

Keywords: esports venues, internet cafes, gaming centers, esports hotels, leisure entertainment, gaming community, esports services, PC gaming, internet services, entertainment venues, competitive gaming, gaming lounge, esports chain, network culture, entertainment franchising

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