SFTY

SFTY AS, which now operates as sfty by Resideo, provides an intelligent management platform geared towards enhancing safety in multifamily buildings. The company was originally founded in 2012 to undertake a project with the Norwegian Red Cross and has since developed a wireless safety system for apartment buildings and housing cooperatives. In November 2023, SFTY was acquired by Resideo, a global manufacturer of technology-driven products for home comfort, safety, and security. The acquisition was seen as a natural fit, combining SFTY's safety alert capabilities with Resideo's multifamily services business in Europe. Stein Bakker, the CEO of Sfty, expressed enthusiasm about the merger, highlighting the shared goal of enabling quick responses to fire, smoke, or water leakage.

The core of SFTY's business is a comprehensive safety solution that targets both property managers and residents. For property managers, the platform offers a centralized dashboard, sfty Control, which allows for remote monitoring of all connected devices within a building. This includes receiving status updates on device health, battery levels, and real-time alerts for potential hazards, which helps in reducing the need for physical inspections and enables proactive maintenance. The business model likely involves the sale of hardware combined with a recurring subscription for access to the platform's monitoring and alert services. The company serves the residential property market, specifically focusing on apartment buildings, housing cooperatives, and senior living facilities.

SFTY's product ecosystem consists of interconnected hardware and software components. The primary hardware is the sfty Sense multi-sensor, an optical smoke alarm that also detects temperature, humidity, and motion. This is complemented by water leak detectors and remote water shut-off valves. These devices utilize a mesh-based wireless network, ensuring continuous communication and monitoring even if a resident's WiFi fails. When a hazard like smoke or a water leak is detected, the system triggers a local alarm and sends notifications via a resident app and SMS. In the case of a fire, if not addressed, the alarm escalates to notify the entire building zone. The platform can also be connected to a 24/7 alarm monitoring station for professional response. Residents benefit from timely notifications, evacuation routes displayed in the app, and personal safety features like creating a trusted network of contacts to be alerted in case of emergencies.

Keywords: property safety, smart building, IoT sensors, fire detection, water leak detection, multifamily buildings, property management software, resident safety app, alarm monitoring, connected devices