Seso

Seso Global operates as a digital real estate marketplace focused on the African property sector, aiming to address key challenges of trust and transparency in transactions. The company was co-founded in 2017 by Daniel Bloch and Phillip Jarman. Bloch, the CEO, has a background in building blockchain solutions and previously founded a non-profit for blockchain education. Jarman, the COO, brings experience from the finance sector, specifically from his time at UBS Wealth Management on the Africa desk, which provided him with insights into the continent's market potential. The two met while Jarman was pursuing an MBA at Imperial College, London.

The company launched its platform in Nigeria in 2019, expanding to South Africa later that year and to Ghana in 2020. A significant milestone was a $600,000 pre-seed funding round in 2021, led by Kepple Africa Ventures, Rising Tide Africa, and Moabi Group, to scale operations in its existing markets. Seso Global has raised a total of $620K over two funding rounds.

The core of Seso's business is a platform that serves as a one-stop-shop for property transactions. It provides a marketplace where prospective buyers can browse verified properties listed by vetted developers and agents. The platform's use of blockchain technology is a key feature, intended to create a secure and unchangeable ledger for property documentation and transactions, thereby reducing fraud. Beyond property listings, Seso connects users with a network of professional service providers, including banks for mortgages and law firms for title registrations, facilitating an end-to-end purchasing experience. The company has formed partnerships with financial institutions like First National Bank Ghana and Republic Bank to launch e-mortgage platforms, making it easier for Ghanaians, including those in the diaspora, to secure financing for property investments.

Seso Global's business model generates revenue by charging a fee for transactions completed on its platform. While listing properties is free for developers and agents, the company profits from successful sales and ancillary services facilitated through its ecosystem. The company also offers a customer relationship management (CRM) portal, branded as PropOS, for property developers to manage their properties, documentation, and sales pipelines.

Keywords: proptech Africa, real estate marketplace, blockchain property platform, digital mortgage, property investment Africa, land registry technology, real estate CRM, secure property transactions, African real estate, property developers Africa, diaspora investment, real estate finance, Ghana real estate, Nigeria property market, South Africa proptech, property verification, end-to-end real estate, Kepple Africa Ventures, Rising Tide Africa, Daniel Bloch, Phillip Jarman, real estate technology.