Sensix

Sensix operates as an agricultural intelligence company, providing data-driven solutions to enhance farm management. Founded in September 2015 by mechatronics engineers Carlos Ribeiro and Thomaz Lemos, the company was born from an idea to apply drone technology to the Brazilian agricultural market. Ribeiro's experience with drones during his studies in France, combined with Lemos's family background in farming, provided a complementary foundation for the venture. The initial concept involved using drone imagery to generate agronomic indicators, a service that has since expanded significantly.

The company's business model is primarily Software as a Service (SaaS), generating approximately 75% of its revenue through annual subscriptions to its platform. Pricing is typically based on the number of hectares a client wishes to monitor and the specific modules they choose, ranging from R$8 to R$18 per hectare per year. Sensix serves a range of clients, from large agricultural enterprises and precision agriculture consultants to individual producers. Notable clients include SLC Agrícola, Amaggi, Raízen, and Bayer. To further expand its reach, Sensix is developing a micro-franchise model, creating a network of certified consultants to help farmers implement digital agriculture practices.

The core offering is the FieldScan platform, a comprehensive tool that integrates and analyzes data from multiple sources, including drones, satellites, soil samples, machinery, and weather. This platform provides a 360-degree view of farm operations, enabling farmers to make informed decisions. Key features include mapping soil fertility and weed infestations, identifying planting failures, and creating variable-rate application maps for inputs like fertilizers and pesticides, which can be sent directly to farm machinery. By identifying variability in fields, the technology aims to optimize input usage, which can lead to significant cost reductions and increased productivity. The platform is designed to be a one-stop-shop solution, integrating with other systems like John Deere Operations Center and Climate FieldView.

Financially, Sensix has demonstrated substantial growth, with its revenue increasing by 80% in 2022 to R$1.7 million. The company has successfully raised capital through multiple funding rounds. An early investment came from Algar Ventures, which helped develop the initial FieldScan platform. In May 2023, Sensix secured R$4.9 million in a round that included participation from major agricultural player SLC Agrícola and venture capital firm Domo Invest. The company is also exploring international expansion, particularly into the U.S. market, and is seeking an additional $2 million to $3 million to fund this initiative. Keywords: agricultural intelligence, precision agriculture, agritech, SaaS, farm management software, drone imagery, satellite imagery, soil analysis, variable rate application, crop monitoring, data-driven farming, FieldScan platform, Carlos Ribeiro, Thomaz Lemos, digital agriculture, agricultural data analytics, crop health, input optimization, farm efficiency, SLC Agrícola, Domo Invest, Raízen