Selfie.com
Speakup - Topic based video conversations..
| USD | 2019 | 2021 |
|---|---|---|
| Revenues | 0000 | 0000 |
| EBITDA | 0000 | 0000 |
| Profit | 0000 | 0000 |
| EV | 0000 | 0000 |
| EV / revenue | 00.0x | 00.0x |
| EV / EBITDA | 00.0x | 00.0x |
| R&D budget | 0000 | 0000 |
Source: Dealroom estimates
Related Content
SELFi operates as a digital-first mortgage and real estate brokerage, aiming to streamline the home financing process for consumers. The company was founded in 2017 by Thomas Sponholtz, who serves as the Chairman and CEO, and Lee Sponholtz, the President. The founders' backgrounds are rooted in finance and asset management; Thomas Sponholtz previously founded and led Unison, a home ownership investment company, and held a senior position at Barclays Global Investors, while Lee Sponholtz has experience in portfolio management and mortgage credit risk. This financial expertise underpins the company's approach to the mortgage market.
The firm's business model centers on integrating technology to create a more transparent and efficient experience for homebuyers and those looking to refinance. SELFi provides a platform where consumers can access a network of lenders and real estate agents. By bringing these parties together digitally, the company aims to reduce overhead costs, with the savings purportedly passed on to the consumer through lower interest rates and fees. Revenue is likely generated through commissions and fees typical of mortgage and real estate brokerages for successfully closed loans and property transactions.
A key offering is the DIY Refi® program, which allows homeowners to navigate the refinancing process with a greater degree of autonomy. This service enables users to compare actual mortgage rates from various lenders without the immediate need to provide personal contact information like a phone number, addressing a common pain point for consumers wary of unsolicited sales calls. The platform serves individual consumers in the residential real estate market, specifically targeting tech-savvy homebuyers and homeowners who prefer a more hands-on, transparent approach to securing a mortgage or refinancing an existing one. SELFi holds NMLS ID #1724835 and CA DRE #02066089, indicating its licensed operations within the regulated financial and real estate industries.
Keywords: mortgage brokerage, real estate platform, fintech, residential lending, refinancing, home loans, proptech, mortgage technology, consumer finance, digital mortgage