Scrub Shopper

Scrub Shopper operates as an online retailer specializing in medical apparel. The company targets healthcare professionals such as physicians, nurses, and surgeons who constitute the primary clientele for medical scrubs. The business generates revenue through the direct sale of these garments via its e-commerce platform.

The company was initially created by John James as part of Acumen Brands, which he founded in 2009. In 2015, James stepped down as CEO of Acumen to establish Hayseed Ventures, a firm that partners with startups. Subsequently, in 2016, James reacquired Scrub Shopper through Hayseed Ventures for a seven-figure amount, bringing a profitable, existing company into his new venture's portfolio.

The market for medical scrubs is substantial and growing, with an estimated global market value of approximately $48.48 billion in 2024. This growth is fueled by an increasing awareness of skin health and a rising demand for natural and organic products. The business model for selling scrubs online involves several key steps, including identifying the target audience, setting up an e-commerce store, creating product pages with detailed descriptions, and marketing the store. Pricing for scrubs typically ranges from $5 to $50 per item, depending on the material and design. Online retailers can leverage platforms like Shopify, which offer tools for store customization, payment processing, and worldwide shipping. Marketing strategies often include social media engagement, email newsletters with skincare tips, and collaborations with influencers to build brand presence.

Keywords: medical apparel, online retail, healthcare uniforms, scrubs, nursing uniforms, e-commerce, John James, Hayseed Ventures, medical textiles, healthcare professionals, physician attire, nurse clothing, surgical scrubs, uniform sales, Acumen Brands, medical workwear, healthcare apparel market, online scrubs store, professional medical clothing, medical garments