Scorenomics

Scorenomics operates in the financial technology sector, specializing in behavioral data and analytics to mitigate delinquency. The company's flagship product, BackOnTrack, is a Delinquency Mitigation Platform designed to reduce roll rates of delinquent customers by 100 basis points. It leverages three core behavioral principles: empathy, priming, and reciprocity, to improve payment performance and customer retention. Scorenomics serves financial institutions and businesses with large portfolios of delinquent accounts, helping them to increase cash collections and reduce recidivism. The platform encourages delinquent customers to consider their financial health, leading to higher enrollment rates for autopay and payment reminders. Scorenomics generates revenue through a subscription-based model, offering its platform as a service to clients who seek to enhance their collections processes. The company operates in a niche market focused on delinquency mitigation and behavioral analytics, providing a unique value proposition by integrating seamlessly with existing processes to deliver measurable improvements in payment performance.

Keywords: behavioral analytics, delinquency mitigation, roll rates, empathy, priming, reciprocity, autopay, payment reminders, financial health, collections.