Sause

Sause, operating under the legal name Sause GmbH, is a Munich-based company aiming to reduce single-use plastic waste and CO2 emissions in the personal care market. The company was founded in 2020 by Moritz Simsch and Sebastian Jung. The founders, who have known each other for 25 years since growing up together on the North Sea coast, were motivated by their firsthand experience with the effects of climate change, such as rising sea levels and plastic pollution on beaches. Their respective academic backgrounds in mechanical engineering (Simsch) and chemistry (Jung) provided the technical foundation to develop their product.

The core of Sause's business is the production and sale of effervescent tablets that dissolve in tap water to create foaming hand soap. This model targets environmentally conscious consumers who want the convenience of liquid soap without the associated plastic packaging and transport-related carbon footprint. By shipping small, lightweight tablets instead of water-heavy liquid soap, the company states it can reduce transport CO2 emissions by as much as 90%. The product is vegan, cruelty-free, and made with natural ingredients. Customers purchase the tablets and use them with a reusable foaming soap dispenser, which Sause also sells in materials like recycled PET and glass. One tablet mixed with 100 ml of water creates a bottle of foam soap. The product line includes various scents like Orange-Mandarine and Lavendel-Zitronengras, derived from essential oils, as well as an unscented version.

Sause primarily sells directly to consumers through its online shop, seifenbrause.de, and is also available on platforms like Douglas and formerly Rossmann. The business gained significant traction after appearing on the German television show "Die Höhle der Löwen" (the German version of "Shark Tank") in April 2021, where they secured an investment from Judith Williams. This event helped to significantly boost their market presence. The company operates with a main office in Munich and a production facility in Lambrecht, which is managed by co-founder Sebastian Jung.

Keywords: soap tablets, effervescent soap, plastic-free, sustainable personal care, water-soluble tablets, foaming hand soap, eco-friendly, refillable soap, CO2 reduction, vegan cosmetics, zero-waste bathroom, direct-to-consumer, Judith Williams, Die Höhle der Löwen, Moritz Simsch, Sebastian Jung, sustainable living, refill system, natural ingredients, concentrated refills, biodegradable soap