Saucey

Saucey operates as an on-demand e-commerce platform specializing in the delivery of alcohol, tobacco, snacks, and mixers. The company was founded in 2013 by Chris Vaughn, Daniel Leeb, and Andrew Zeck, who all previously worked together at the messaging app textPlus. The founders' hands-on approach in the initial phase, where they personally completed the first thousand deliveries, was crucial in understanding the customer and courier experience, which shaped the development of their logistics platform. This direct experience allowed them to build a vertically integrated model, managing the entire process from order placement on their app or website to the final delivery, a key differentiator from competitors who often only handle the ordering and pass fulfillment to third parties.

The platform functions as a marketplace connecting consumers with local partner retailers. Its business model is primarily commission-based, earning a percentage from each sale made through its platform, ensuring its revenue is tied to its partners' success. Some sources also indicate potential revenue streams from customer subscription fees and advertisements. For the end-user, Saucey's value proposition is rapid and convenient delivery, typically within 30-60 minutes, with no order minimums. The service's offerings include a wide array of beer, wine, spirits, and related items. A critical component of its operation is a proprietary technology stack, managed by co-founder and CTO Andrew Zeck, which includes systems for age verification, delivery zoning, and managing the logistics between customers, couriers, and retail partners.

In October 2020, Saucey merged with cannabis delivery service Emjay under a newly formed holding company, Pacific Consolidated Holdings (PCH), led by Saucey's co-founders Chris Vaughn as CEO and Daniel Leeb as COO. This strategic merger was driven by data indicating a significant overlap in customer demand for both alcohol and cannabis delivery. The move created a multi-vertical e-commerce platform for regulated consumer goods, aiming to leverage cross-industry consumer data and insights. The company has secured $10.2 million in funding over two rounds, with notable investors including Bullpen Capital and Blumberg Capital.

Keywords: alcohol delivery, on-demand delivery, e-commerce platform, beverage delivery, last-mile logistics, retail partnership, commission-based model, Chris Vaughn, Daniel Leeb, Andrew Zeck, Pacific Consolidated Holdings, Emjay, regulated goods, liquor delivery, mobile ordering, convenience economy, age-gated delivery, spirits delivery, wine delivery, beer delivery, tobacco delivery