Sanlo.io is a startup that provides financial tools specifically designed for game developers. The company operates in the gaming industry, offering a suite of business tools that unify critical financial data in one place, eliminating the need for spreadsheets. Sanlo's platform helps game developers track revenue and expenses, understand when they will get paid, and access financing when needed.

Sanlo serves game developers of all sizes, from indie developers to larger gaming companies. The market it operates in is the gaming industry, which is known for its rapid growth and high revenue potential. The company's business model revolves around providing a subscription-based service that offers financial analytics, revenue tracking, and access to growth capital.

Sanlo makes money through subscription fees for its platform and by offering financing options to game developers. The financing option allows developers to access up to $1 million without giving up any ownership of their company. This is particularly beneficial for developers who need capital to grow but do not want to dilute their ownership stake.

The platform also provides transparency into ad revenue payouts from major ad networks like Unity, AppLovin MAX, and ironSource. This feature helps developers gain a clear understanding of their upcoming ad revenue, all within an automated tool that requires no manual reporting or spreadsheet management.

In summary, Sanlo.io is a financial tool provider tailored for game developers, offering services that include financial analytics, revenue tracking, and access to growth capital. The company operates on a subscription-based model and serves the gaming industry, helping developers manage their financial health more effectively.

Keywords: game developers, financial tools, revenue tracking, expenses, financing, growth capital, ad revenue, gaming industry, subscription service, financial analytics.