Samara Living

Samara Living

An initiative to prototype new ways that homes can be built and shared, guided by an ambition to realize more humanistic, future-oriented, and waste-conscious design.

HQ location
Brussels, Belgium
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Employees
Enterprise value
$164—246m
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Samara, an experimental product development team at Airbnb, focuses on pioneering new methods for building and sharing homes. The initiative, known as Backyard, aims to revolutionize the construction and architecture industry by integrating advanced manufacturing techniques, smart home technologies, and insights from the Airbnb community. Samara's mission is to create homes that are adaptable to the changing needs of owners and occupants over time, while also being environmentally conscious and reducing waste. The company serves a diverse range of clients, including homeowners, renters, and real estate developers, operating primarily in the residential construction market. Samara's business model involves prototyping and developing innovative housing solutions that can be scaled and commercialized. Revenue is generated through partnerships, licensing of their designs and technologies, and potentially direct sales of their housing solutions. By leveraging Airbnb's decade of experience in the sharing economy, Samara aims to address the global demand for sustainable and adaptable housing solutions.

Keywords: experimental, product development, smart technologies, sustainable practices, adaptable living, advanced manufacturing, Airbnb insights, residential construction, housing solutions, sharing economy.

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