RunGo
Voice navigation app for runners.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor | €0.0 | round |
N/A | - | ||
| Total Funding | 000k | ||
RunGo is a Vancouver-based company providing a mobile application for runners and walkers that features turn-by-turn voice navigation. Founded in 2012 by Craig Slagel, the company addresses the common issue of runners getting lost while exploring new areas. Slagel, an avid ultramarathon runner with a background in the visual effects industry and computer science, was personally motivated by his frequent travel and poor sense of direction. The idea was further inspired by his retired guide dog, which led to a focus on creating an "eyes-free" navigation experience that has also proven beneficial for visually impaired runners.
The RunGo application is available on iPhone, Android, and Apple Watch. Its core function is to provide voice-guided directions for running and walking routes, allowing users to explore without constantly checking a map on their phone. The platform hosts a library of over a million routes worldwide, many created by local runners, which can be downloaded for offline use to avoid data roaming charges. In addition to navigation, the app tracks standard fitness metrics such as time, distance, pace, elevation, and calories burned. Users can also create and share their own routes through the app or a more feature-rich web-based route creator. The platform is designed to be ad-free to enhance the user experience.
RunGo operates on a freemium business model. The core features, including route discovery, voice navigation, and run tracking, are free. Revenue is generated through a premium subscription that offers advanced features for power users, such as live tracking and GPX file exports. The company also generates revenue through B2B partnerships. It collaborates with hotels like Hilton and Fairmont to offer curated local routes for their guests, enhancing their wellness offerings. Furthermore, RunGo provides services for race directors, including tools for creating audio-guided courses, live participant tracking, virtual races, and digital medals.
Keywords: running app, voice navigation, route discovery, run tracking, walking routes, marathon training, trail running, travel running, B2B fitness, hotel partnerships, race management, virtual races, accessible technology, visually impaired runners, GPS art, route planning, fitness application, wearable tech, freemium model, ad-free