Romp n’ Roll

Romp n' Roll operates a network of early childhood education centers in China, providing play-based learning programs for children aged from a few months to around five years old. The company was founded in 2009 and is headquartered in Beijing, China. It functions as the master franchisee of the U.S.-based Romp n' Roll, which was founded by Michael and Babz Barnett after they identified a need for comprehensive children's activity centers. The China operation has expanded significantly, with over 300 units reported.

The company's business model is centered on franchising, offering a curriculum that integrates gym, art, music, science, and other activities designed to support cognitive, social, and physical development. Classes are instructor-led, follow a professionally designed, research-based curriculum, and are often themed weekly to encourage repeat attendance. This approach provides a variety of engaging experiences under one roof, setting it apart from centers that may focus on a single activity like only gymnastics or art.

Revenue is primarily generated through a recurring membership model, where parents pay a monthly fee for classes. Additional income streams include single-class passes, themed events like 'Kid's Night Out', private birthday parties, and seasonal camps for winter and summer. The centers target middle-income families in suburban areas of medium to large metro areas. By focusing specifically on the early years, Romp n' Roll aims to help children build social confidence and developmental skills before they enter kindergarten.

Keywords: early childhood education, children's enrichment, play-based learning, kids gym, toddler classes, preschool activities, child development, music and art classes, franchising, parent-child classes, educational centers, children's fitness, kids' entertainment, motor skills development, cognitive development, social skills, Beijing, China, kids franchise, early learning