Ridemakerz
Ridemakerz manufactures customizable toy cars, targeting boys from 6 to 12 years of age..
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor investor | €0.0 | round | |
| investor investor | €0.0 | round | |
$10.3m | Series B | ||
| Total Funding | 000k | ||
Ridemakerz was founded in 2006 by Larry Andreini and Chip Foose. The company is an experiential retailer that allows customers to build their own customizable toy cars.
The business model of Ridemakerz is based on the "build-your-own" concept, similar to that of Build-A-Bear Workshop. Customers can choose from a variety of car bodies, wheels, and accessories to create their own unique toy car. The company also offers a variety of licensed car bodies, such as Ford Mustang and Chevrolet Corvette.
Ridemakerz operates both online and in physical retail stores. The company's target market is children and families, and it has a strong presence in tourist destinations such as Downtown Disney.
Keywords: customizable toys, experiential retail, toy cars, car culture, build-your-own, licensed car bodies, online retailer, physical retailer, family entertainment, children's toys