Revi

Revi operates as a marketing platform focused on conversational commerce, primarily leveraging WhatsApp to enhance communication between businesses and their customers in the Brazilian market. The company was co-founded in 2022 by Nicholas Love, Juliana Haddad, and Marcelo Miyachi. The founding team possesses a diverse and relevant background for the venture. Juliana Haddad has prior experience at a similar company in the United States, providing her with substantial insights into the industry. Nicholas Love's background is rooted in the retail sector, offering a deep understanding of the market's challenges and opportunities. Marcelo Miyachi, a self-taught developer since the age of 12, leads the technical development of the platform.

The company's core service revolves around an AI-powered platform that assists businesses, particularly e-commerce stores, in automating and personalizing their WhatsApp marketing campaigns. It enables clients to segment their audience and dispatch targeted messages for promotions, new product launches, or special events. The platform also facilitates automated flows designed to recover abandoned shopping carts, win back inactive customers, and conduct post-sale follow-ups. A significant feature is the collection of customer reviews through WhatsApp, which aims to increase response rates compared to traditional email requests. These reviews can include photos, videos, and audio, providing richer feedback for the businesses.

Revi's business model appears to be subscription-based, with different pricing tiers, including a free plan and a more comprehensive paid plan. The platform targets the expansive Brazilian retail market, which is characterized by high WhatsApp usage for communication between companies and consumers. By shifting marketing efforts from email to WhatsApp, Revi aims to improve customer engagement, increase sales, and enhance the overall customer experience for its clients. The company has shown early traction since its inception, securing a Seed Round of funding in November 2024.

Keywords: conversational commerce, WhatsApp marketing, AI marketing, Brazil e-commerce, customer engagement platform, review collection, automated marketing, cart abandonment recovery, customer retention, personalized messaging, Nicholas Love, Juliana Haddad, Marcelo Miyachi, Crivo Ventures, retail technology, SaaS, customer feedback, post-sale automation, Shopify App, lead generation, marketing automation