ResVR

ResVR Inc. is a proptech company that provides a 3D visualization software-as-a-service (SaaS) platform for production homebuilders. Founded in 2023 by Nathan Nasseri, the Calgary-based firm aims to modernize the new home purchasing process. Nasseri's background combines over two decades of experience in the video game design industry with a family legacy in Alberta's home construction sector, providing a distinct perspective on the market's needs. This venture is Nasseri's second in the same domain, following the acquisition of his first company, REIN: Real Estate Innovation, in 2019.

The company's core business revolves around helping homebuilders increase the sale of upgrades by allowing homebuyers to visualize their future homes before construction begins. ResVR addresses the challenge homebuyers face when trying to comprehend designs from traditional blueprints, a process Nasseri identified as a significant pain point during his time in new home sales. The platform serves as an interactive digital catalog, enabling users to explore various floor plans and apply different finishing packages, structural options, and customizations in real-time. This immersive experience helps buyers make more confident and informed decisions, which can reduce remorse and lead to higher satisfaction. The business model is subscription-based, with builders paying for access to the platform to showcase their offerings.

ResVR's platform is built using Unreal Engine 5 and is designed for versatility, deployable on websites or used in sales centers and design studios. Key features include the ability to generate unlimited video and rendering content for marketing, which helps builders reduce related expenses. The company has a distributed team across Canada, Europe, Asia, and Brazil, allowing for continuous development and client support. In June 2024, ResVR announced it had secured $1.7 million CAD in a mix of pre-seed, seed, and non-dilutive funding to scale operations and expand its customer base. The company has also participated in several accelerator programs, including Alberta Catalyzer, 500 Global, and Creative Destruction Lab, and has plans to expand its offerings to include home exteriors and new community showcases for land developers.

Keywords: proptech, 3D visualization, homebuilder software, new home sales, virtual show homes, real estate technology, home customization, floor plan visualization, upgrade sales, construction tech, architectural visualization, immersive design, digital catalog, pre-construction sales, home design software, buyer experience, rendering software, SaaS, interactive floor plans, virtual tours