REQ (Formerly RepEquity)

REQ is a digital marketing and advertising company founded in 2008, headquartered in Washington, DC, and recently acquired by Dallas-based private equity firm Trinity Hunt Partners. The company specializes in providing comprehensive digital marketing solutions, including advertising media, reputation management, and public relations, aimed at building resilient brands and mobilizing advocates. REQ serves a diverse range of clients, from dynamic startups to some of the most recognized brands in the industry, operating primarily in the direct-to-consumer market. The business model focuses on delivering measurable impact and scalable growth through strategic industry partnerships and acquisitions. Revenue is generated through a combination of service fees for digital marketing campaigns, reputation management, and public relations services. The company has been recognized with numerous awards for its outstanding client work and continues to expand its offerings through strategic acquisitions and industry partnerships.

Keywords: digital marketing, advertising, reputation management, public relations, direct-to-consumer, scalable growth, industry partnerships, award-winning, private equity, measurable impact.