Reputeo

Established in 2022 and based in Belgrade, Serbia, Reputeo is a technology firm focused on AI-driven data intelligence. The company was founded by Ivan Kadić, who identified the need for a more efficient way for B2B users to gather actionable intelligence from the vast and often cluttered online landscape. Reputeo's core business revolves around a sophisticated platform that automates the collection and analysis of data from a multitude of digital sources, including e-commerce sites, social media, and public registers. This enables clients to monitor their brand reputation, protect intellectual property, and manage compliance in real-time.

The company's platform is designed to serve a diverse client base, including legal firms, financial institutions, and companies in the consumer goods and retail sectors. Revenue is generated through its SaaS model, providing subscription-based access to its analytics and monitoring tools. A key feature of Reputeo's service is its AI-powered search assistant, which delivers curated information and insights directly through instant messaging platforms, saving users time by filtering out irrelevant content. The platform's capabilities include real-time data tracking, sentiment analysis, automated reporting and alerts, and translation services to break down language barriers. This allows organizations to quickly respond to market changes, manage potential crises, and make informed decisions based on reliable data.

Reputeo has achieved several milestones, including securing early-stage venture capital in May 2024 from investors such as TS Ventures Fund and Katapult Accelerator. The platform distinguishes itself by combining high-performance computing with advanced AI and Natural Language Processing algorithms to process both structured and unstructured data. This provides clients with a detailed risk assessment and actionable insights for processes like due diligence and KYC. The technology is scalable for businesses of all sizes and offers features like campaign management, SEO management, and social media monitoring to provide a comprehensive solution for online presence management.

Keywords: online reputation management, AI data analysis, intellectual property protection, compliance monitoring, real-time data collection, sentiment analysis, brand protection, market intelligence, due diligence tools, KYC solutions, risk assessment, SaaS, data intelligence, conversational search, automated reporting, social media monitoring, brand tracking, legal tech, financial tech, retail analytics