Refract

Refract.ai operates in the revenue intelligence sector, providing a platform that analyzes sales calls and demos to identify key moments that lead to successful outcomes. The company primarily serves SaaS sales teams, helping them close more deals remotely by offering insights into what works and what doesn't in their sales processes. Refract.ai's platform captures and profiles every sales interaction, allowing businesses to understand their mistakes and successes better. This enables sales teams to refine their strategies and improve their overall performance. The company operates on a SaaS (Software as a Service) business model, generating revenue through subscription fees for access to its platform. Refract.ai's market includes businesses looking to enhance their remote sales capabilities, particularly in challenging economic times. By providing actionable insights and coaching tools, Refract.ai helps its clients accelerate revenue growth and improve sales efficiency.

Keywords: revenue intelligence, sales analysis, SaaS, remote sales, sales coaching, call profiling, sales performance, subscription model, sales strategy, business insights.