Re:Blue
Upcycling discarded oyster shells into sustainable consumer products.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor | €0.0 | round |
| N/A | €0.0 | round | |
| N/A | €0.0 | round | |
* | N/A | Series A | |
| Total Funding | 000k | ||
Re:Blue is a South Korean startup that transforms discarded oyster shells into high-value, eco-friendly products. The company was founded by a team from Tongyeong, a major oyster-producing region, to address the significant environmental problem caused by hundreds of thousands of tons of seashell waste generated annually. This waste often pollutes coastal areas and emits CO2 when incinerated.
The company's business model centers on upcycling this marine byproduct into commercial goods. One of its initial product lines is 'Riné', a brand of natural, cosmetic soaps. The 'Oyster Soap' is made from 100% natural ingredients, including powder derived from oyster shells, and is designed to help with skin radiance, exfoliation, and hydration. This product was recognized as an official tourism souvenir for the city of Tongyeong and is available in duty-free shops and as an amenity in local hotels.
In addition to cosmetics, Re:Blue has developed 'BlueBall', a water purification filter that utilizes the calcium carbonate from oyster shells to absorb heavy metals and other pollutants. This technology leverages the natural properties of the shells for water treatment applications. By creating value from waste, Re:Blue contributes to a circular economy, reducing landfill use, CO2 emissions, and the demand for virgin resources.
Keywords: upcycling, oyster shell, circular economy, sustainable materials, water purification, cosmetics, marine waste, eco-friendly, South Korea, resource recycling