Quixby

Quixby operated as a specialized software provider aiming to simplify complex purchasing decisions for online technology retailers.

The company was founded in 2010 by James Hilton, Jack Hilton, and Austin Kettner in Cleveland, United States. Quixby's primary mission was to enhance the e-commerce experience, initially focusing on the computer hardware market. The firm developed solutions to assist consumers in confidently selecting and purchasing compatible computer components, addressing a significant pain point for both shoppers and retailers. This strategy was intended to foster brand trust and loyalty for their e-commerce clients by making the process of custom-building a computer more accessible and straightforward.

Quixby provided enterprise solutions for e-commerce platforms, functioning on a B2B model. Its software was designed to be easily integrated and highly scalable, personalizing the shopping journey for the end-user. By guiding customers through difficult hardware choices, the software aimed to increase sales conversions and customer satisfaction for online retailers. Over its operational period, the company secured $125K in total funding across three rounds, including investments from Innovation Fund America and Rock Ventures. The first funding round occurred in November 2011, with subsequent rounds including a grant in March 2012 and a final seed round in April 2013. The company is now listed as deadpooled. Keywords: e-commerce software, computer hardware, component compatibility, online retail solutions, personalized shopping, B2B e-commerce, customer buying solutions, retail technology, Cleveland startup, James Hilton, Jack Hilton, Austin Kettner, Innovation Fund America, Rock Ventures, custom computer building, online shopping tools, scalable software, e-commerce integration, product personalization, retail conversion