Q App
Solutions for queue crowding in hospitality and entertainment.
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor | €0.0 | round | |
N/A | Acquisition | ||
| Total Funding | 000k | ||
Q App emerged as a prominent mobile ordering and payment platform in the United Kingdom, founded in 2013 by Serge Taborin and Tim Bichara. The idea was born from the founders' own frustrating experiences of waiting in long queues at crowded bars. Bichara brought a background in technology, journalism, and property development, having previously created one of London's first mobile-first agencies. Taborin's expertise lies in digital transformation and innovation, with an engineering degree from Oxford and an MBA from INSEAD.
The company provided a mobile application that allowed customers at hospitality venues to browse menus, place orders, and complete payments directly from their smartphones. This service was designed to eliminate queuing, enhancing customer convenience and operational efficiency for the venues. Upon placing an order, users would receive a notification when it was ready for collection at a designated point or for table delivery where available. The platform catered to a wide array of clients, including major bar chains, coffee shops, theaters, nightclubs, and sports stadiums like Liverpool Football Club and The Royal Albert Hall. For the venues, the benefits included the potential for increased order volume, higher average spending through upselling, and the ability to gather customer data for targeted promotions. The business model involved taking a commission on transactions and generating revenue from advertising and a data analytics service that helped venues identify trends.
The application, available on iPhone and Android, supported all major credit and debit cards and integrated with venue systems via a tablet interface for order management. During its period of operation, Q App gained significant traction, amassing around 45,000 users and being adopted by approximately 30 venues. This growth and recognition culminated in its acquisition by Yoyo Wallet in 2015, integrating its technology into a broader loyalty and rewards platform.
Keywords: mobile ordering, payment platform, queue management, hospitality tech, venue ordering, food and drink app, order and pay, Serge Taborin, Tim Bichara, Yoyo Wallet, in-venue ordering, mobile payments, skip the queue, restaurant technology, bar ordering app, stadium ordering, event ordering, customer data analytics, targeted promotions, table ordering