Push.IO
We power some of the world's leading applications. Now you can benefit from our industrial strength solution to deliver and engage in real-time!.
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor | €0.0 | round | |
N/A | Acquisition | ||
| Total Funding | 000k | ||
Established in 2009, Push.IO emerged as a specialized B2B provider focused on delivering push notifications across mobile devices and various digital channels. The company's core offering was a real-time platform designed to facilitate this direct-to-user communication, operating within the media and information services market. Its business model centered on providing this technology to other businesses looking to engage with their mobile user base.
The company's headquarters were located in Boulder, Colorado. A notable milestone in its operational history was the acquisition of TapLynx in June 2011, which likely expanded its capabilities or market reach. Financially, Push.IO secured $200,000 in funding from the venture capital firm Advancit Capital to fuel its growth.
On January 22, 2014, Push.IO was acquired by Responsys, a marketing automation platform. This event marked a significant turning point for the company, integrating its push notification technology into a broader suite of marketing tools. Subsequently, Responsys itself was acquired by Oracle, and Push.IO's technology was absorbed into Oracle's larger portfolio, now forming part of the Oracle Responsys Mobile SDKs.
Keywords: Push.IO, mobile push notifications, Responsys acquisition, Oracle Marketing Cloud, B2B mobile engagement, app notifications, digital communication platform, TapLynx acquisition, Advancit Capital, mobile marketing technology, real-time notifications, customer engagement, SDK, mobile messaging