Proxideal

Proxideal, founded in 2017, operates as a Belgian delivery platform headquartered in Brussels. The company has positioned itself in the market with a stated focus on a fair and sustainable business model, aiming to provide equitable pricing for its restaurant partners, delivery personnel, and end customers.

The firm's initial service was centered on restaurant meal delivery. It has since expanded its offerings to include grocery delivery, accomplished primarily via cargo bikes with a delivery window of under three hours. This expansion was facilitated through partnerships with retailers such as The Barn Bio Market, FreshMed, Färm, and Delitraiteur. More recently, Proxideal launched the 'Proxishop,' extending its express delivery services to the non-food retail sector, which includes items like flowers, gifts, books, and pet supplies.

Proxideal's business model is based on charging a commission on the transactions facilitated through its mobile application. The company serves a B2C client base for its delivery services and also engages in B2B partnerships with local businesses and restaurants. As a privately held company, it has gone through several funding stages, including an equity crowdfunding round in August 2017 that raised $43.2K and a seed round in April 2018 of $30.8K. PitchBook data indicates the company is now out of business.

Keywords: Proxideal, Belgian delivery, food delivery, grocery delivery, restaurant delivery, local delivery, sustainable delivery, fair price delivery, cargo bike delivery, Proxishop, express delivery, Brussels startup, B2C e-commerce, mobile application, commission model, food logistics, non-food delivery, online marketplace, The Barn Bio Market, Färm