Prime Education

PRIME Education, founded in 1994 by Kathleen Moreo, operates as a research and medical education company dedicated to enhancing health outcomes by improving the science of learning and behavior change. Moreo, who serves as the CEO, established the firm with a foundation rooted in her extensive background in nursing and case management, which began in 1974. Her career includes significant quality and performance improvement initiatives for Medicare and Medicaid populations, leadership roles in organizations like the Case Management Society of America (CMSA), and multiple board certifications in care coordination. This deep-seated experience in patient care and health systems directly informs the company's strategic direction.

The company's business model centers on creating and delivering accredited continuing education for healthcare professionals. PRIME partners with a wide array of clients, including federal and state government agencies like the DoD and VA, academic institutions, managed care organizations, and health systems such as ACOs and PCMHs. By analyzing real-world data and clinical evidence, PRIME develops educational programs that address identified gaps in medical practice. These programs are designed to improve provider competency and performance, ultimately leading to better patient care. The company's revenue is generated through these educational and research initiatives. In 2018, the company was acquired by Everyday Health, and it has received investment from DW Healthcare Partners to support its mission.

PRIME's core service involves interprofessional continuing education (IPCE) and quality improvement solutions. The firm's offerings are distinguished by their focus on measurable outcomes, a commitment that has resulted in over 60 peer-reviewed publications showcasing the impact of its programs. The company has a history of receiving accolades for its work, including multiple William Campbell Felch Awards for Outstanding Research in Continuing Education. Its solutions are scalable and sustainable, designed to effect positive change at the individual, system, and community levels by bridging the spaces between providers, patients, and payers.

Keywords: continuing medical education, healthcare outcomes, behavior change science, provider education, quality improvement in healthcare, medical research, Kathleen Moreo, interprofessional continuing education, patient care, health ecosystems, clinical evidence, real-world data, managed care education, CME, CE, healthcare learning models, public health initiatives, medical education company, care coordination