Pptech Korea

Pptech Korea is a digital marketing platform company that specializes in connecting and analyzing consumer data across domestic and global markets. Led by CEO Lim Hoon, the firm leverages its proprietary technology to expand into multicultural content production and global event planning. The company's focus aligns with promoting K-content and brands globally, particularly through initiatives aimed at multicultural families in Korea and overseas Korean communities.

In June 2025, Pptech Korea secured a strategic investment from Chonnam National University Technology Holdings. This funding is intended to advance its multicultural event platform, grow partnerships with local governments and public institutions, and co-produce content with global brands. The company's business model encompasses scientific event matching using big data analysis, media promotions through its pP-eUM network, online platform marketing via social networks, and maximizing product placement (PPL) in video content. A key upcoming project is a multicultural K-content performance targeting Southeast Asia and the Middle East, planned for the second half of 2025.

Keywords: digital marketing, multicultural content, global event platform, K-content, consumer data analysis, strategic brand marketing, cultural diplomacy, event matching, media promotion, social network marketing, product placement, PPL, video content production, Korean culture promotion