POSTOPLAN

POSTOPLAN

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AI-powered marketing automation platform designed to save time and optimize social media management.

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€1.4m

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Total Funding000k

Financials

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Revenues, earnings & profits over time
USD202120222023
Revenues000000000000
% growth-167 %-
EBITDA000000000000
Profit000000000000
EV000000000000
EV / revenue00.0x00.0x00.0x
EV / EBITDA00.0x00.0x00.0x
R&D budget000000000000

Source: Dealroom estimates

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More about POSTOPLAN
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POSTOPLAN offers a social media and messenger marketing automation platform designed for businesses to streamline their digital presence. Founded in 2019 by Alex Bozhin, Katerina Sukhenko, and Dmitri Kann, the company was born from the founders' own challenging experiences with existing social media management tools, which they found to be inefficient. This firsthand frustration with platforms offering limited accounts and users on paid plans spurred the creation of a more flexible solution. The platform officially launched in January 2020.

The company's core offering is a dashboard that allows users to manage content across multiple social networks and messaging apps from a single interface. This service is targeted at small to medium-sized enterprises (SMEs), digital marketing agencies, and e-commerce companies. POSTOPLAN's business model operates on a freemium basis. A basic version of the service is available for free, with users having the option to purchase subscriptions for more advanced features and a higher volume of scheduled posts. The company also generates revenue through an affiliate program where partners earn commissions on sales they refer.

The platform's features are comprehensive, including automated post scheduling, a unified social inbox to manage communications, and a content calendar with over 700 post ideas. A key differentiator is its integration with messaging apps like WhatsApp and Telegram, alongside standard social networks such as Facebook, Instagram, LinkedIn, and Twitter. Additionally, the platform provides a built-in AI graphics editor and access to a large library of images to assist in content creation. For agencies and teams, it offers collaboration tools and the ability to organize different client accounts into separate projects. The service aims to save time for users and increase their audience reach through consistent and planned content delivery.

Keywords: social media management, marketing automation, content scheduling, SMM platform, digital marketing tools, post scheduler, social inbox, freemium SaaS, SME marketing, e-commerce social media, digital agency tools, WhatsApp marketing, Telegram marketing, content creation tools, social media analytics, multi-account management, Alex Bozhin, Katerina Sukhenko, social media campaign management, content calendar

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