Bona Film Group

Bona Film Group

Bona Film Group distributes self-produced films through nearly all of the theater circuits in China.

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$205m

Valuation: $1.5b

5.3x EV/Revenue

17.3x EV/EBITDA

Post IPO Equity
Total Funding000k

Financials

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Revenues, earnings & profits over time
USD2020202120222023202420252026
Revenues0000000000000000000000000000
% growth(48 %)94 %(36 %)(20 %)(9 %)40 %28 %
EBITDA0000000000000000000000000000
% EBITDA margin29 %37 %31 %17 %12 %(16 %)42 %
Profit0000000000000000000000000000
% profit margin12 %12 %(4 %)(34 %)(59 %)(43 %)14 %
EV0000000000000000000000000000
EV / revenue00.0x00.0x00.0x00.0x00.0x00.0x00.0x
EV / EBITDA00.0x00.0x00.0x00.0x00.0x00.0x00.0x
R&D budget0000000000000000000000000000

Source: Company filings or news article, Equity research estimates

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More about Bona Film Group
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Bona Film Group stands as a significant vertically integrated force in the Chinese film industry, with operations spanning film production, distribution, exhibition, and talent representation. The company was founded in 1999 by Yu Dong, who established Beijing Bona Culture Communication Co. A graduate of the Beijing Film Academy, Yu Dong gained experience at Beijing Film Studio and China Film Group Corporation before launching his own venture. His firm was among the first private companies to receive a film distribution license in China. A key milestone occurred in November 2003 when it merged with the China Poly Group to form PolyBona Film Distribution. The company has been recognized for its successful growth, earning the moniker "the Chinese Miramax."

The firm's business model is built on capturing value across the entire film lifecycle. Revenue is generated through several streams: film distribution from its own and third-party productions, box office receipts from its network of owned and operated cinemas, and income from film production, which includes licensing intellectual property and international distribution rights. The company also engages in talent management. Bona Film Group has strategically invested in high-quality film production across various genres, including notable titles like "The Taking of Tiger Mountain" and "Operation Mekong". It has also entered into co-production agreements with international studios, such as the investment in TSG Entertainment, which gave it a stake in 20th Century Fox-distributed films like "The Martian."

A significant event in the company's history was its initial public offering on the NASDAQ in December 2010, raising funds to expand its distribution and production capabilities. However, after a challenging experience on the U.S. market, the company was taken private in 2016. Subsequently, Bona Film Group pursued and completed an A-share listing on the Shenzhen Stock Exchange, a move aimed at better aligning with domestic market valuations. The company operates a substantial chain of cinemas across China, providing a direct channel for exhibition and a stable source of income. This integrated structure, combining production, extensive distribution networks, and cinema operations, underpins its market position.

Keywords: Bona Film Group, Yu Dong, Chinese film industry, film production, film distribution, cinema operations, theatrical releases, PolyBona Films, box office, international co-production, movie theaters, Shenzhen Stock Exchange, The Battle at Lake Changjin, The Taking of Tiger Mountain, Operation Mekong, NASDAQ IPO, media, entertainment, talent management, vertical integration

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