Plumzi

Plumzi is a company that has developed a platform that allows animation studios to adapt their existing animated TV series into interactive mobile applications, referred to as "appisodes" or "Active Movies™". The company's technology restructures the original video, graphics, and audio assets of a show to create an immersive and interactive experience for users on tablets and smartphones.

Plumzi's business model is business-to-business (B2B), as it partners with animation studios, providing them with the tools and platform to repurpose their content for the mobile market. The primary clients are animation studios that hold the rights to television series and are looking to extend their brand presence and create new revenue streams from their existing intellectual property. The end-users of the appisodes are typically children, who can engage with their favorite shows in a more interactive format.

By offering a streamlined process for content adaptation, Plumzi enables studios to enter the mobile application market without having to build the technology from the ground up. The company's value proposition lies in its ability to transform passive viewing experiences into active and engaging entertainment, thereby creating a new category of interactive media for the children's entertainment sector.

Keywords: animation software, interactive media, mobile entertainment, app development, content adaptation, B2B, media technology, intellectual property, digital media, children's entertainment